Journal

Why Your FMCG Packaging Is Losing You Sales on Shelf journal article thumbnail

Why Your FMCG Packaging Is Losing You Sales on Shelf

Most FMCG packaging fails in the first three seconds on shelf. Here are the common design mistakes quietly costing food brands sales, and how to fix them.

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What Makes a Food Brand Ready for Woolworths or Coles? journal article thumbnail

What Makes a Food Brand Ready for Woolworths or Coles?

What do Woolworths and Coles buyers actually look for? Sol Studio breaks down the visual and brand requirements for getting a food product listed in major Australian supermarkets.

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The Real Cost of Not Investing in Packaging Design journal article thumbnail

The Real Cost of Not Investing in Packaging Design

Cutting corners on packaging feels cheaper until it isn't. Sol Studio unpacks the hidden cost of weak design, from lost shelf sales to stalled retailer listings.

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How to Build a Packaging System That Scales journal article thumbnail

How to Build a Packaging System That Scales

What separates packaging that works at 3 SKUs from packaging that still works at 30? Sol Studio explains how to build a visual system that scales with your brand.

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Premium Packaging on a Founder Budget: What's Possible journal article thumbnail

Premium Packaging on a Founder Budget: What's Possible

Premium packaging doesn't always mean a big budget. Sol Studio shares the approaches that deliver the most shelf impact for independent food brands with limited resources.

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Why Australian Food Brands Are Winning Internationally journal article thumbnail

Why Australian Food Brands Are Winning Internationally

Australian food and wellness brands are increasingly competitive on the global stage. Sol Studio looks at what's driving it, and the role packaging and brand identity play.

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Two Tables. What Spain and Australia Taught Me About Food, Design and What People Actually Value. journal article thumbnail

Two Tables. What Spain and Australia Taught Me About Food, Design and What People Actually Value.

Sol Studio founder Pedro Mérida on growing up with Spanish food culture, moving to Australia, and what 20 years of designing across both worlds has taught him about what people really want from the brands they eat.

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What Great Drinks Branding Looks Like in 2025 journal article thumbnail

What Great Drinks Branding Looks Like in 2025

From craft soda to functional drinks, beverage branding is evolving fast. Here's what great drinks design looks like in 2025, on shelf and in hand.

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